Leading Innovation (2nd Edition)
Kerri Shields
Module: Global Innovation and Sustainable Value Creation
Alexander Schuhmacher, Markus Hinder, Oliver Gassmann (eds.)
“Value Creation in the Pharmaceutical Industry: The Critical Path to Innovation” by Alexander Schuhmacher, Markus Hinder, Oliver Gassmann (eds.) is available to Innotech students and faculty as a PDF in the university library: 511 pages, 6.1 MB. It is on the reading list for Global Innovation and Sustainable Value Creation.
Kerri Shields
Module: Global Innovation and Sustainable Value Creation
Mehran Gul
Module: Global Innovation and Sustainable Value Creation
Pierre-Yann Dolbec
Modules: Global Marketing in a Digital Age · Global Business Strategy in the Digital Age
Red & Yellow Creative School of Business
Module: Global Marketing in a Digital Age
Eric Hansen, Heikki Juslin
Module: Global Marketing in a Digital Age
Kim Warren
Modules: Global Business Strategy in the Digital Age · Strategy in a Competitive World